Since 1916, Kamaka Hawaii, Inc. has prided itself on producing only ukuleles of the finest quality -- durable, exquisite instruments that improve with age. Like the ukuleles, the company itself continues to withstand the test of time. The company's longevity shows its commitment to both customer and employee alike, and reflects other important values as well.

The producers of a documentary entitled"Heart Strings: The Story of the Kamaka `Ukulele", describes the Kamaka history this way: "Theirs is a story of hard work, fortitude, honesty and creativity as seen through a distinctly Hawaiian point of view, rooted in such concepts as Aloha (unconditional love), Malama (to serve and care for), and Pono (doing what's right)."