The Guitar Shoppe, est. 1972 is owned and operated by partners, Jim Matthews and Kirk Sand. The Shoppe is located one block from the Pacific Ocean in beautiful Laguna Beach, California. It has been our goal for over thirty-five years to serve the needs of guitar players in every capacity - from the beginning student to the professional. Our services include providing a broad selection of instruments, equipment and supplies, professional teachers who teach every style from folk to jazz, a complete workshop employing the area’s finest repairmen for everything from restringing to restorations, and a custom shop where world class handmade instruments are manufactured for professional players all over the world.

Customers frequently comment on how "comfortable" and "at home" they feel in our store. Many people refer to the Guitar Shoppe as "Guitar Heaven" and a "Pro-shop for Guitarists". Since we’re all guitar players ourselves, we think so too, and work hard to keep it that way.